schema.org / Product

Relatix JSON-LD Tool

Google-friendly structured data with NAICS industry classification — www.jsonldtool.com

🔍
Output
Language
Direction
URL Examples
Width
Text Size
Color Mode
Typefaces
Product
📦

Product Information

Product name is required
Description is recommended
At least one image URL is required
One URL per line
Brand is recommended
Product URL required for merchant listings
🏷️

Product Identifiers

At least one identifier (SKU, GTIN, MPN) recommended
UPC/EAN/ISBN
Manufacturer part #
🏭

NAICS Industry Classification

🏭

SIC Industry Classification

📐

Attributes

💰

Pricing & Availability

Price is required
ISO date
📅

Rent to Own / Financing

Ratings & Reviews

🚚

Shipping Details

🚚

Delivery Fee

↩️

Return Policy

Completion5/33 fields (15%)

Validation

Required by Google
Product name is required
At least one image URL is required
Price is required
Product URL required for merchant listings
Recommended by Google
Description is recommended
Brand is recommended
At least one identifier (SKU, GTIN, MPN) recommended

Optimization Hints

Adding AggregateRating can improve click-through rates by up to 30% in search results.
Including at least one Review helps build trust and can enable review rich snippets.
Adding shipping details helps qualify for free shipping badges in Google Shopping.
Return policy information builds buyer confidence and is required for some Google Shopping features.
GTIN (UPC/EAN) helps Google match your product to its catalog, improving visibility.
ℹ️Multiple product images improve engagement and may appear in image search results.
JSON-LD Output
1<script type="application/ld+json">
2{
3 "@context": "https://schema.org",
4 "@type": "Product",
5 "offers": {
6 "@type": "Offer",
7 "priceCurrency": "USD",
8 "availability": "https://schema.org/InStock",
9 "itemCondition": "https://schema.org/NewCondition"
10 },
11 "inLanguage": "en"
12}
13</script>

Quick Reference

1. Select schema type above
2. Fill in the form fields on the left
3. Choose output format (JSON-LD, Microdata, RDFa, XML, Open Graph)
4. Resolve any validation errors above
5. Copy the output
6. Paste into your page's <head> section
Ctrl+Z Undo · Ctrl+Shift+Z Redo · Ctrl+S Export · Ctrl+Shift+C Copy
Copyright 2026 Relatix LLC

BuyAction Schema in JSON-LD

The act of giving money to a seller in exchange for goods or services rendered. An agent buys an object, product, or se…

BuyAction is a schema.org type. Use the generator above to build BuyAction structured data as JSON-LD, Microdata, RDFa, XML or Open Graph, then paste it into your page to help Google, Bing and AI answer engines understand your content.

See the official definition at schema.org/BuyAction.

BuyAction properties

Properties defined directly on BuyAction:

PropertyExpected typeDescription
sellerTextAn entity which offers (sells / leases / lends / loans) the services / goods. A seller may also be…

Inherited properties

BuyAction also inherits properties from TradeAction, Action, Thing.

PropertyExpected typeDescription
priceNumberThe offer price of a product, or of a price component when attached to PriceSpecification and its s…
priceCurrencyTextThe currency of the price, or a price component when attached to [[PriceSpecification]] and its sub…
priceSpecificationTextOne or more detailed price specifications, indicating the unit price and delivery or payment charge…
actionProcessTextDescription of the process by which the action was performed.
actionStatusTextIndicates the current disposition of the Action.
agentTextThe direct performer or driver of the action (animate or inanimate). E.g. *John* wrote a book.
endTimeDateTimeThe endTime of something. For a reserved event or service (e.g. FoodEstablishmentReservation), the …
errorTextFor failed actions, more information on the cause of the failure. Consider using the Error type.
instrumentTextThe object that helped the agent perform the action. E.g. John wrote a book with *a pen*.
locationTextThe location of, for example, where an event is happening, where an organization is located, or whe…
objectTextThe object upon which the action is carried out, whose state is kept intact or changed. Also known …
participantTextOther co-agents that participated in the action indirectly. E.g. John wrote a book with *Steve*.
providerTextThe service provider, service operator, or service performer; the goods producer. Another party (a …
resultTextThe result produced in the action. E.g. John wrote *a book*.
startTimeDateTimeThe startTime of something. For a reserved event or service (e.g. FoodEstablishmentReservation), th…
targetURLIndicates a target EntryPoint, or url, for an Action.
additionalTypeURLAn additional type for the item, typically used for adding more specific types from external vocabu…
alternateNameTextAn alias for the item.
descriptionTextA description of the item.
disambiguatingDescriptionTextA sub property of description. A short description of the item used to disambiguate from other, sim…
identifierURLThe identifier property represents any kind of identifier for any kind of [[Thing]], such as ISBNs,…
imageURLAn image of the item. This can be a [[URL]] or a fully described [[ImageObject]].
mainEntityOfPageURLIndicates a page (or other CreativeWork) for which this thing is the main entity being described. S…
nameTextThe name of the item.
ownerTextA person or organization who owns this Thing.
potentialActionTextIndicates a potential Action, which describes an idealized action in which this thing would play an…
sameAsURLURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the i…
subjectOfTextA CreativeWork or Event about this Thing.
urlURLURL of the item.

BuyAction JSON-LD example

{
  "@context": "https://schema.org",
  "@type": "BuyAction",
  "name": "Example BuyAction"
}

Frequently asked questions

What is BuyAction schema?

BuyAction (schema.org/BuyAction) is a structured-data type used to describe a BuyAction to search engines and AI systems. Adding BuyAction JSON-LD to a page helps Google, Bing and answer engines understand the content and can enable rich results.

How do I add BuyAction structured data to my website?

Fill in the BuyAction fields in this tool, copy the generated JSON-LD, and paste it inside a <script type="application/ld+json"> tag in the <head> or <body> of your page. You can also export Microdata, RDFa, XML or Open Graph.

Is the BuyAction JSON-LD generator free?

Yes. jsonldtool.com is a free BuyAction schema generator and validator with no sign-up required.

Related schema types

TradeAction